At Choose, developing a clear and targeted strategy is essential to making the most of ESG
Speaking to THETOTALBUSINESS | Social+Business Portal – The Total Business ESG & Sustainability Manager at Choose, Alexandros Emmanouilidis, shared his perspective on the critical role of ESG in an era defined by energy instability, climate deterioration, and rising social pressures.
ESG is evolving day by day. It is emerging as a focal point for businesses, and it can serve as a pillar of survival if used in the right way, he commented, stressing that companies that approach ESG strategically and integrate it effectively will achieve tangible results.
ESG is neither just a framework nor simply an ideology. It is a challenge to reimagine what it means to be a business in 2025, not in terms of profitability but through the lens of positive impact on society and the environment.
In his interview, Alexandros Emmanouilidis also addressed how companies can leverage Artificial Intelligence (AI) within their ESG approach, outlining three key principles:
-Integration within a broader ESG framework to ensure clarity in how the technology is used
-Transparency through audit trails, explainability, and independent audits
-Human oversight with a “human-in-the-loop” model
Investor expectations are also shifting. Companies are now being assessed on their ability to manage complex risks. In this context, ESG is not a luxury. It is a fundamental of credibility, Alexandros Emmanouilidis concluded.
